Play Video Goals and Objectives Implement a lead generator for Zahn Technik through top-to-bottom funnelSpeak to an audience of dentists interested in high-quality, affordable, and state-of-the-art dental lab. Target Audience ProsthodontistsImplant DentistsOral SurgeonsDental Office Manager Channel to CTA Run awareness campaign through FB/IG, retarget viewership to “Get Your Free Welcome Kit” Call-to-action Supporting Credibility Videos Retargeting Play Video « PRODUCTIVE PROGRAMMING THINQUE PREP »